In 2008 Google set an Objective to build the next generation client platform for the future of web applications. In other words, to build the best browser. The Objective to build it was assigned to Sundar Pichai.

The timeline for the Objective, to build the best browser, was set at 3 years.

Pichai decided that the Key Result to track that objective was number of users and set an audacious goal of 20 million by the end of 2008.

He missed it achieving less than 10 million users.

In 2009, Pichai raised the bar to 50 million but reached only 37 million.

In 2010, the final year of his Objective, Pichai set the Key Result to 100 million users. With his team aligned and working toward that objective, sub-objectives were set including expanded marketing, distribution and technology improvements.

The result? … Google Chrome grew to 111 million users, beating his target.

Today, Chrome is the most popular browser, used by more people than all other major browsers combined.

Watch the TED Talk below delivered by John Doerr, author of Measure What Matters, and discover how Google and U2 band leader Bono use OKRs to achieve their audacious goals.

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